writing. strategizing. optimizing.
Hi there!
There’s a good chance you might be saying my name wrong…. so let’s get that out of the way first.
It’s pronounced (Ah-ee-duh) and in case you were wondering, I was named after my grandma and the Italian opera.
I usually tell people that I write words for companies and publications, but, it’s much more than that. I work with different teams, from product managers to UX designers, to decide what copy goes where.
My love for writing is fueled by my advocacy for the arts and I believe in making tech ethical through words and lived human experiences. If you ever need a writer, a good coffee shop recommendation or a curated cross-genre playlist, I’m your gal!

Get in touch

Get in touch

Get in touch

Get in touch

Get in touch

Get in touch

Get in touch